Direct routes into How SMS segments and pricing work
Traffic to + numbers is mapped to the operator route that performs best for the message type. Routes are reviewed continuously and swapped when delivery quality drops.
Guide
How SMS segments and pricing work
GSM-7, UCS-2 and why a single emoji can double your cost.
NO KYCFree API accessCustom Sender IDs99% delivery rateWorldwide coverage
- Sender ID rules by market
- Direct routes vs aggregators
- OTP delivery best practice
- Reducing SMS cost per conversion
Free API access
Create an API key in your account at no extra platform cost and automate bulk SMS from your own systems with the same pricing and delivery reporting.
Support that answers
Route questions and throughput planning are handled by people who work with these operators daily.
Pricing per route, in EUR
Every destination has a published price per message segment. Your balance is reduced with that exact price, so the cost of a campaign is known before the first message leaves.
Custom Sender IDs
Choose the sender name for each campaign. Sender ID access has no separate fee, and destination-specific format rules for How SMS segments and pricing work are applied automatically.
Delivery reporting
Each message returns a status: queued, sent, delivered or failed, with the reason attached. History is searchable and exportable for reconciliation.
FAQ
How fast is delivery to How SMS segments and pricing work?
Messages on direct routes to How SMS segments and pricing work normally reach the handset within seconds. Delivery time depends on the receiving operator and the current network load.
What does an SMS to How SMS segments and pricing work cost?
Each route has a fixed price per segment in EUR, shown before you send. Longer messages are split into segments and priced per segment.
Can I use my own sender name?
Yes. Use any sender name you like for How SMS segments and pricing work. No registration and no approval.
Do you provide delivery reports?
Yes. Every message carries a status and a failure reason where one exists, both in the interface and over the API.
Can anyone create an account?
Yes. Registration is open. Create your eXerio account with email and password, with no KYC or approval queue.
Related pages
Sender ID rules by marketDirect routes vs aggregatorsOTP delivery best practiceReducing SMS cost per conversionDelivery reports explainedNumber formatting with E.164CSV import checklistThroughput planning for large sendsGDPR and SMS marketingSMS vs RCS vs WhatsAppGrey routes and why they failTwo-way SMS and replies
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